You know, I was really hoping to focus on something other than anti-women t-shirts this week and blog on a topic which might hopefully maintain the interest of the 13,000 people who visited this site in the past four days in response to global coverage of objectifying items of apparel.
But just as I was tossing around a few ideas for the next post, a young woman sent me photos of these t-shirts (thanks Jackie) which she found in a Supre store in Sydney’s CBD.

Now some of you will know that this isn’t the first time the pimps-r-us clothing store has come to the attention of this blog (Treating little girls as ho ho ho’s). As a result of a raft of complaints over its “Santa’s Bitch” and “North Pole Dancer” t-shirts, Supre’s Karen Hermann told us, in writing, that “Santa’s Bitch” would be removed. But Supre was playing fast and lose with the truth (Update: Looks like Supre was serving up untruths for Christmas).
And now they are flogging this “Pussy Power” tee for $7.50.
Supre, why would you use a porn inspired title for women’s genitals as the slogan for girl’s clothing? Will a 10,11 or 12-year-old girl, perhaps drawn to the image of the little black cat, understand how wearing such a shirt could be interpreted; the message it could send in a culture which already treats young girls as hot and sexy mini women?
Why would you put her at risk like this? And don’t tell us you had in mind soft cuddly kittens.
This isn’t a store where adults get their clothes. It’s a cheapie chain frequented by flocks of young girls who should be allowed to enjoy their few short years of girlhood without being targeted as walking billboards for pornified messages about who girls are and what they are good for.
This is what Jackie thought of Supre:

Flood Karen Hermann’s inbox.
Now in its second printing!
